The blog

What we would do if it were our money.

Plain writing about local marketing. What a lead actually costs, which channel suits which trade, and the things agencies usually leave out of the pitch. No listicles and nothing written for a search engine.

Thirty minutes, no pitch deck, and we will tell you honestly if we are not the right fit.

Google ads or Meta ads for a local business
4 4 min
google adsmeta ads+1

Google ads or Meta ads for a local business

One catches people already looking. The other finds people who are not. Which fits your category, and why.

07/13/2026
Negative keywords are where Google ads is won
3 4 min
google adsnegative keywords+1

Negative keywords are where Google ads is won

Most of the work is subtraction. How to read a search terms report and what to cut first.

03/06/2026
Why January is the worst month to judge your ads
3 5 min
meta adsgoogle ads+1

Why January is the worst month to judge your ads

Costs move, behavior moves, and a month of data proves very little. What to look at instead before you change anything.

01/13/2026

We create the opportunity. You close it.

Build a plan in about thirty seconds, or talk it through with us first. No contracts either way.

Seen to Sold

Done for you social media and lead generation for established local businesses across the US and Canada. Based in Phoenix, Arizona.

© 2026 Seen to Sold. All rights reserved.